While Brexit and the Trump administration's 'America first' economic policies are pushing new trade deals up the EU's list of priorities, the Transatlantic Trade and Investment Partnership (TTIP) is being presented as the answer to recession in Europe and the US with promises of growth; major protests in France and the UK imply this might not be the case. How could the EU ensure that it reaps the advantages of free trade, whilst protecting the interests of domestic businesses and especially SMEs?